🖌️ Project Overview

Perfect Scent is a fragrance retail brand specializing in designer perfumes, Arabian perfumes, oil perfumes, and body sprays.

The client required a modern square promotional banner optimized for Instagram and WhatsApp marketing, alongside a unique brand identityincluding a custom logo design.

🎯 Project Objectives

Design a square-format fragrance promotional banner
Create a unique and recognizable perfume logo
Showcase multiple fragrance categories clearly
Highlight contact and WhatsApp ordering options

🎨 Creative Direction

💙 Luxury Blue Aesthetic

A deep blue gradient background was used to communicate sophistication, elegance, and premium fragrance appeal.

✨ Custom Logo Creation

A unique perfume bottle logo was designed featuring:

Gold bottle silhouette
Colorful leaf accent symbolizing freshness
Soft glow effects for luxury positioning

🧴 Product Grid Layout Strategy

Perfume products were arranged in structured square frames to:

Maintain visual balance
Avoid overcrowding
Improve product recognition
Enhance brand credibility

📱 Contact Visibility Strategy

The lower section was designed to emphasize:

Primary call number
WhatsApp contact
Instagram handle
Clear call-to-action positioning

📍 Business Information Featured

Business Name: Perfect Scent
Phone: 09157830843
WhatsApp: +2348174556184
Instagram: @perfectscent

🚀 Project Outcome

Successfully rebranded the fragrance business identity
Improved visual consistency
Enhanced premium brand perception
Delivered a reusable marketing asset optimized for social media engagement